How to Use Industry Pinterest Boards to Expand Your Network

How to Use Industry Pinterest Boards to Expand Your Network

Pinterest is a powerful platform that can help you expand your network, increase your online presence, and build valuable connections. In this guide, you'll learn how to leverage industry Pinterest boards to achieve these goals.

Chapter 1: Understanding Industry Pinterest Boards

An industry Pinterest board is a collection of pins that are centered around a specific industry or topic. These boards can be created by anyone, but they are often created by industry leaders, influencers, and organizations. By contributing to these boards, you can increase your visibility, establish yourself as an expert, and connect with other industry professionals.

Chapter 2: Finding Industry Pinterest Boards

To find industry Pinterest boards, start by searching for keywords related to your industry. For example, if you're in the marketing industry, search for keywords like "marketing," "social media," or "content marketing." Once you've found a few boards that are relevant to your industry, take a look at the contributors. These are the people and organizations that you'll want to connect with.

Chapter 3: Contributing to Industry Pinterest Boards

To contribute to an industry Pinterest board, you'll need to follow the board and request to be added as a contributor. Once you've been added, you can start pinning relevant content to the board. When contributing to a board, it's important to keep the following tips in mind:

  • Only contribute high-quality content that is relevant to the board
  • Add a description to each pin, including keywords and a call-to-action
  • Engage with other contributors by commenting on their pins and sharing their content

Chapter 4: Creating Your Own Industry Pinterest Board

If you can't find an industry Pinterest board that fits your needs, consider creating your own. To create a board, follow these steps:

  1. Click on the "+" button in the top-right corner of the Pinterest homepage
  2. Select "Board"
  3. Give your board a name and a description
  4. Choose a category for your board
  5. Invite other contributors to join your board

Chapter 5: Promoting Your Industry Pinterest Board

To get the most out of your industry Pinterest board, it's important to promote it. Here are a few ways to do this:

  • Share your board on social media
  • Include a link to your board in your email signature
  • Add a widget to your website that displays your board
  • Collaborate with other contributors to cross-promote the board

Chapter 6: Measuring Your Success

To measure the success of your industry Pinterest board, use Pinterest's analytics tools. These tools will help you track engagement, reach, and other important metrics. By analyzing this data, you can make informed decisions about how to improve your board and expand your network.


Industry Pinterest boards are a powerful tool for expanding your network, increasing your online presence, and building valuable connections. By following the tips in this guide, you'll be well on your way to leveraging these boards to achieve your goals.

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